Nguva yedhijitari yave shanduko yechokwadi munyika yeretail.Kuonekwa kwekutengeserana kwemagetsi kunoda kuchinja kwemaitiro mukugadzirwa kwemaitiro ekutengeserana.Muchokwadi chitsva ichi,zvitoro zvenyama zvinoita basa rei?
Nzvimbo dzechinyakare dzekutengeserana dzinotarisana nedambudziko risati ramboitika: Kusikwa kwekusiyanisa zviitiko zvinodarika kuratidzwa uye kutengeswa kwezvigadzirwa.Kukurudzira pfungwa dzevanogona kutenga yave tsika yakakosha yekukwezva kutarisa kwavo:Izvi zvinosanganisira zvinhu zvakaita sehwema, tembiricha uye mwenje.Details zvine basa.
Mupfungwa iyi, kushambadzira kwekuona kunomiririra chinhu chakakosha mukati mepasirese rekutengesa.Chirango chinounza pamwechete psychology, kushambadzira, dhizaini uye tekinoroji zvinhu, nechinangwa chekukurudzira kushandiswa panguva yekutengesa pasina kurasikirwa nekutarisisa kweiyo brand.
Kuchinja kwemafungiro mukuvhenekera kwekutengeserana
Kunyangwe kukosha kwekutengesa kwepamhepo, zvitoro zvenyama zvinoramba zvichimiririra yakakosha yekutengesa chiteshi nekuda kwekugona kwavo kutaurirana zvakananga nevatengi.Nzvimbo dzekutengesa dzinomiririra kukosha kwemhando kuburikidza nehushamwari dhizaini yakagadziridzwa kune vatengi.Naizvozvo, kuvheneka kunoita basa rakakosha mukusikwa kwemazano matsva ekutengesa.Mabhenefiti ayo makuru ndeaya:
● Kugadzirwa kwemhando:Kuvhenekera kwakagadzirwa mukuenderana nehunhu uye zvinangwa zvechiratidzo kuchabatsira kuvaka nharaunda yakasiyaniswa iyo inogona zvakare kuzivikanwa nevatengi.
● Optimization:Kuvhenekera kunofanirwa kusimudzira zvinhu pazviratidziro, asi zvakakoshawo kuti zvinobatsira kukwenenzvera kutenderera panzvimbo yekutengesa.Kunze kwemaitiro ane chekuita nekushanda kwesimba, kusarudzwa kwekuvhenekesa kwakakodzera kwechinhu chimwe nechimwe chinoratidzwa kunofanirwa kunge kuri musana wenzira yakanaka yekuvhenekesa mune chero nzvimbo yekutengesa (zvipfeko, chikafu, zvitoro zvehunyanzvi, nezvimwewo).Tinogona kushandisa zvitubu zvemwenje zvine mwenje wakasarudzika kuburikidza neakakosha maLED kusimudzira mavara machena, chimwe chinhu chinobatsira muzvitoro zvefashoni, kana kushandisa mamwe akajeka mamumvuri senge matsvuku matsvuku kuti awedzere kutaridzika kwenyama, kana yebhuruu, anobatsira zvikuru kuburitsa zvakanakisa muhove.
● Dynamisation:Madhizaini ekuvhenekesa ekutengesa anogona kupa nzira dzekusimbisa nzvimbo dzekutengesa uye dzekuratidzira.Kushandiswa kwemwenje ine simba inoshandura tembiricha yeruvara (CCT) zvichienderana nemwaka wegore, mithunzi iripo kana kunyange nguva yezuva, inogona kuita zvirinani dinamise nzvimbo.Aya mazano anogona kubatsira kutsvedzerera kuyerera kwevashandisi muchitoro pane peak traffic, kana neimwe nzira, kukwezva vatengi kana chitoro chakanyarara, zvakafanana nemashandisirwo akaitwa zvimwe zvinhu mukuita neuromarketing, semuenzaniso, mimhanzi.
Commercial lighting design yakagadziridzwa kune imwe neimwe nzvimbo
Kuvhenekera kwenzvimbo dzakajairika uye makorido
Kazhinji, chiedza munzvimbo idzi chine chinangwa chekushanda, sechikamu chayonzira yakakodzera yekuvhenekesa ichave nemhedzisiro yakananga kune vatengi pfungwa yekunyaradzauye nokudaro mukutenga kwavo sarudzo, nekuvandudza ruzivo rwemuchitoro.Mupfungwa iyi, kugadzirisa chinhu chakakosha uye nekudaro, zvinotevera zvinofanirwa kuverengerwa:
● Traffic
● Kuwanda
● Kushandiswa kwenzvimbo
Zvakanakisa kubatanidza mirairi yemamwe mayunifomu ekuvhenekesa neaccent mwenje zvinhu kutungamira kutarisa kwevashandisi kune zvimwe zvinhu.
Kuvhenekera kwehwindo rechitoro
Mahwindo ezvitoro chinhu chekukwezva chine simba rakasimba remanzwiro pamushandisi, saka kukosha kwekugadzira mwenje kune idzi nzvimbo, kugadzira chinhu chinofadza uye chinokwezva kutarisa.
Kubva pakuona kwehunyanzvi,kuvhenekera kwehwindo rechitoro kunofanirwa kusangana nezvinodiwa zvakanyanya kubereka mavara neiyo yakakwira Ruvara Rendering Index (CRI)iyo inogonesa maonero chaiwo ezvigadzirwa pasina kukanganwa nezve aesthetic chikamu.Izvo zvakakoshawo kuve neanochinjika uye anochinjika ekuvhenekesa masisitimu akadai se track luminaires, ayo anowedzera kuita kwakasiyana pakuiswa, sezvo anogona kutamiswa kuti aenderane nekuchinja kwekugadzira kunoitika mumwaka wakasiyana.Pamusoro pezvo, kuiswa kwezvivheneko zvine mazinga akasiyana anopenya ekuyerera uye optics kuchaita kuti zvikwanise kugadzira zvakanyanya kana zvishoma zvinoshamisa mhedzisiro nekutamba nemimvuri yekuomarara kwakasiyana zvichienderana neinoda mhedzisiro, nekudaro kubata ichi chinoshanduka chinhu chekuvhenekesa.
Mwenje wechitoro
Paunenge uchifunga nzira yekuvhenekera chitoro, zvakakosha kutarisa pane zvinotevera zvinangwa:
● Kuwedzera kunaka kwezvinhu.Luminaires inogonesa kusanganiswa kwemamodule akasiyana isarudzo inonakidza kwazvo.Iko kuita kwakasiyana-siyana kwekuisirwa kwavo kunoita kuti zvikwanise kuzvigadzirisa kune akasiyana ekuona ekutengesa
● Kutungamirira mutengi munzvimbo uye kuita kuti vanzwe vakasununguka.Unyanzvi hwekuvhenekesa hunoshanda hunofanirwa kuenderana nerwendo rwemutengi wemhando, ndiko kuti, maitiro ayo mutengi anofamba asati atora chigadzirwa kana sevhisi.Mumamiriro ezvinhu matsva edhijitari, rwendo urwu runogona kutanga pama portals epamhepo, saka kubatanidzwa kwechiteshi kwakakosha.Nekusiyanisa kusimba kwezvinopenya zvinopenya kana tembiricha yeruvara rwechiedza chinoshandiswa, tinogona kutungamira mutengi kunzvimbo dzekufarira dzinoonekwa nemhando dzakanyanya kukosha mukati mekutenga kwepasirese ruzivo nenzira inoyerera uye yakasikwa.
● Ziva nzvimbo dzakasiyana uye nzvimbo dzekutengeserana.Hungwaru hwekuvhenekesa manejimendi masisitimu ibasa rakakura, rinogonesa mutsauko mukuvhenekesa kugadzirwa kubva kune imwechete dhijitari mudziyo zvinoenderana nezvinodiwa chaizvo, pasina chikonzero chekutsiva luminaires kana zvimwe zvinhu zvekuisa.Kuchinjika ndicho chinhu chakakosha pakugadzira uye kuchengetedza mari.
PaLamp, isu tine ruzivo rwakakura rwekubatana nezvikwata zviri kuita basa rekutengesa mapurojekiti emwenje.Mune ino ndima, isu tinowedzera kukosha kune yega yega purojekiti nekugadzira-yakagadzirwa mwenje mhinduro kune yega yega application.
Nguva yekutumira: Jan-08-2021